How does America feel about the Internet?
The Internet is so more than a tool or utility. We take it to bed, we wake up together. We tell it our deepest secrets and desires. The fact is, we're in a relationship with the Internet - and it's getting pretty serious.
In partnership with Google consumer surveys, and on behalf of NCTA, we asked over 100,000 American Internet users about their relationship. Our results went on to gain honors from the 2016 Webby Awards in the "Weird" category.
WHO IS THE National CABLE AND TELECOMMUNICATIONS ASSOCIATION?
The NCTA is the principal trade association for the U.S. cable industry. They have tasked themselves with being the stewards of the Internet's future. By understanding more fully how people relate to the web, NCTA can better pave the way for its innovations.